There is a diversity of rural pursuits in the area due to the rich alluvial Hunter River flats.
Vineyards, horse studs and beef cattle are the major rural industries in Denman.

In the past, Denman was recognised as a significant dairy district, however the agricultural pursuits
have diversified and now Denman has an expanded array of rural enterprises.

The emergence of the coal mining industry has had a significant impact on the landscape,
but at the same time provided constant employment.